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The Emotional Power of a First Impression: Designing the Museum Arrival Experience

April 4 @ 3:00 pm - 4:30 pm

€360
PGAV Vice Presidents Tom Owen and Diane Lochner

Planning and design for museums often focuses on what happens inside galleries. But research tells us a visitors’ emotional state impacts their ability to learn. Presenters from PGAV Destinations will share case studies from projects to illustrate key principles of arrival design. Participants will engage in interactive round-table exercises to apply the principles to real world conditions in museums or other cultural attractions.

Presented By:

Diane Lochner, Vice President
Senior Planner and Designer, Project Manager
Registered Architect

Tom Owen, Vice President
Senior Experience Planner and Designer
Creative Leader

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Organizers

KulturAgenda Institute for Museums, Cultural Enterprises and Audiences
The Institute for Learning Innovation
Staatliche Museen zu Berlin

Venue

Staatliche Museen zu Berlin:
Genthiner Str. 38 10785
Berlin, Germany
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Phone:
+49 30 266424242
Website:
https://www.smb.museum/en/home.html