– By Dave Cooperstein, senior creative designer and Justin Stichter, Attraction Designer / Project Manager Just as a car needs constant input of gas to go, or a city constant input of energy to light the night, a factory of creativity needs constant input of inspiration. Imagining never-before-conceived roller coasters, unique solutions to animal welfare, or… Continue reading.
Back-to-school season is in full swing and if today’s students are anything like we were, they’re already counting down the days until their first field trip of the year! For teachers, a field trip is a great opportunity to expose their students to new experiences that broaden their horizons, reinforce classroom lessons, empower students… Continue reading.
Zoos and aquariums play an important role within their communities as leaders in conservation, environmental education, animal care, and family fun. However, just as important as this ability to lead is the willingness and agility to adjust to their communities’ needs. As visitor demographics, habits, and expectations change, what are zoos and aquariums doing to… Continue reading.
– By Ben Cober, Director of Business Development and Research “Unwelcoming or unfriendly staff.” When it comes to our Destination research, this is often the top complaint guests have when visiting attractions: poor customer service. It’s an incredibly high bar to obtain: Disney’s cast-member training is world-renown for quality, while Hollywood sets (often) unrealistic expectations… Continue reading.
One of the world’s best-known historic icons has recently undergone an extensive planning effort to restore reverence and dignity to the site. The Master Interpretive Plan, lead by PGAV Destinations along with Cultural Innovations and Reed Hilderbrand, will transform the site into an historic and cultural destination that lives up to the fame. The plan… Continue reading.
– By Ben Cober, Director of Business Development and Research Time and again through our Destinology research, we learn how travelers are always seeking something “authentic:” places where something real happened in history, natural places untouched by human hands, or unique things that couldn’t be done elsewhere. In fact, 80% of travelers cite this as… Continue reading.