– By Karen Baker, senior director of branding and marketing Attraction Leader, I see you… losing sleep over seasonal staffing, weather-dependent special events, wayfinding, cooperative marketing, per caps, queue lines, dynamic ticketing, aging infrastructure, social media, and the next BIG attendance driver. Working in tourism began early with my first job out of college, helping… Continue reading.
Imagine the possibilities. Join the movement. @DowntownStLouis #STLCREATIVECORE
– By Ben Cober, director of business development and research (Oktoberfest 2016 in Leavenworth, WA) In our latest issue of Destinology, The Fight for Attendance: The Attraction of the Non-Attraction, we explored the success of impermanent attractions such as festivals, sporting events, tabletop games, streaming television, and exercise, and offered tactics for destination managers… Continue reading.
PGAV kicked off the new year by asking top attraction managers what trends they were watching in 2018. A multitude of great opportunities are evolving to enhance the guest experience and visitor engagement with emerging technologies; read on to discover how today’s industry leaders plan to harness that potential! The Georgia Aquarium “Utilizing… Continue reading.
Vice President Emily Howard and Exhibit Designer Doug Nickrent join STL Live’s Sarah Bernard to talk about upcoming trends in museum and aquarium design, as well as the under-construction St. Louis Aquarium in this two-part interview!
– By Dave Cooperstein, senior creative designer Over the course of one week in March of 2017, I experienced the re-birth of an institution, the start of a new life together, and celebrated a beautiful life well lived. All of the events of that week had a profound effect on me, and all… Continue reading.