What do you do when someone puts a sketch of a turtle-shaped restaurant on your desk… or a circular, spiraling, space frame observation tower…and asks you to build it in SketchUp?
By harnessing the power of Lateral Thinking, you can build just about anything using SketchUp. When Push-Pull and Follow Me won’t get you there, Lateral Thinking forces you to invent a new approach to modeling, approaching problems in an indirect way, using reasoning that is not immediately obvious or obtainable by traditional step-by-step logic. This is how you open up a new world of possibilities in SketchUp.
This presentation will look at several real world examples of lateral thinking in the context of themed attraction and experience design, demonstrating the unique approach, methods, techniques and tools required for lateral thinking in 3D.
*Presented by PGAV Destinations Senior Creative Designer Dave Cooperstein.
Palm Desert, CA
Over the last two years, AZA has conducted a study every quarter on the Public Perceptions of Zoos and Aquariums. During this time, we continue to see a national, slow, downhill trend on how the zoo and aquarium industry is perceived by the general public. But do we all need to look at data from other studies, including research on a facility-basis level, to see what is happening in the our local and national marketplace as a whole? PGAV Destinations vice president John Kemper joins a fantastic panel of three additional experts to share their results, and contrast them with AZA’s data. This is one session you can’t afford to miss!
Moderator / Marketing Director
San Diego Zoo Global
IMPACTS Research & Development
September 25 @ 4:00 pm