Conner Prairie redefining how the world views and uses museums with new Experience Master Plan and development of Food, Farm, and Energy Experience
PGAV Destinations, a global leader in the planning and design of unique destinations, is continuing its long-standing relationship with Conner Prairie to provide a reimagined Experience Master Plan as well as the development of the Food, Farm, and Energy Experience Precinct. PGAV and Conner Prairie first worked together to develop an experience plan in 2008 which resulted in many of the familiar experiences on the site today such as the 1859 Balloon Voyage and the 1863 Civil War Journey. The plan also set the stage for the design and construction of the Estridge Family Treetop Outpost, a PGAV designed project, completed in 2016.
“Fourteen years ago, PGAV completed a Strategic Master Plan that helped define a new vision for this innovative outdoor living history museum, including new attraction products like the iconic 1859 Balloon Voyage. It is tremendously rewarding to have another opportunity to interpret the rich stories of history with the Museums “Eye to the Future,” said Diane Lochner, PGAV Vice President. “The creativity of our team and the collaboration with visionary leadership at the Museum is formulating the overarching visitor experience and interpretive plan. It includes considering and connecting the historic Conner Prairie District to the new Land, Water, and Energy Innovation District.”
As the Conner Prairie site expands to include development of the new district on the west side of the White River, there was a need to consider a cohesive planning effort as an overlay to the Site Master Plan connecting the east and west both physically and through an overarching storytelling narrative. PGAV is also advancing concepts for the new Food, Farm, and Energy Experience Precinct. The Food, Farm, and Energy Experience will showcase innovation in agriculture and inspire visitors to pursue solutions to feed and power the world.
“Eli Lilly started his own farm here in 1934 in the very place where we hope to launch the Food, Farm, and Energy Experience,” said Norman Burns, President and CEO of Conner Prairie. “I’m thrilled to see his legacy and innovative spirit continue on in this new activation for guests.”
As first-person interpretation at Conner Prairie, rooted in its core experience of 1836 Prairietown reaches its 50th anniversary, the new Experience Master Plan includes enhanced experiences, fresh perspectives in interpretation and storytelling, and creating relevant connections for today’s audiences.
“We want all of our guests to see their stories represented at Conner Prairie,” commented Rich Cooper, Vice President and Chief Programs Officer. “I’m proud to work with PGAV and our staff on this next chapter to showcases a more complete, diverse, and accurate story of our collective history. It’s the story of human connection.”
About PGAV Destinations
PGAV Destinations is a global leader in the planning and design of unique destinations. Now entering its sixth decade, the practice has evolved to become the ideal destination-consulting partner, skilled at developing growth-oriented master plans and translating those plans into successful projects. No other firm offers such an integrated approach to destination planning.
PGAV Destinations’ key clients include industry leaders such as Delaware North Companies, SeaWorld Parks and Entertainment, the Biltmore Companies, Bass Pro Shops, Ameristar Casinos, Universal Studios, The Gettysburg Foundation, the Saint Louis Zoo, and many others. Recent assignments include planning and design at many of the world’s “must see” destinations, including the Grand Canyon, Biltmore Estate, Space Shuttle Atlantis, Chimelong Ocean Kingdom, the Georgia Aquarium, the Hoover Dam, and SeaWorld Adventure Parks.
About Conner Prairie
Spanning more than 1,000 wooded acres in Central Indiana, Conner Prairie welcomes more than 400,000 visitors of all ages annually. As Indiana’s first Smithsonian Institute affiliate, Conner Prairie offers various outdoor, historically-themed encounters and indoor experiential learning spaces that combine history and art with science, technology, engineering and math to offer an authentic look into history that shapes society today. Conner Prairie is a 501(c)3, nonprofit organization – accredited by the American Alliance of Museums – that relies on grants and philanthropic donations from individuals, corporations, and foundations for sustainability and growth. For more information visit ConnerPrairie.org.