Branded LBE & IP | Collection

Undisclosed Locations

Full Brand Immersion

Creating immersive and successful location-based experiences starts with guest research and a solid understanding of the brand IP itself. It doesn’t hurt that we usually have a few superfans in-house.

Mattel

Undisclosed Location

PGAV developed a master plan and concept design for a future theme park zone inspired by Mattel’s beloved brands—Barbie, Hot Wheels, and Thomas the Tank Engine. Iconic elements, including the classic Barbie Dreamhouse and the Hot Wheels carrying case, were reimagined to transform rides like the looping coaster into thrilling, IP-driven experiences.

Nickelodeon

Undisclosed Location

Are you ready, kids? In the Nickelodeon Zone for an indoor theme park, the ceiling is obscured with floating, illuminated jellyfish to recreate SpongeBob SquarePants’ underwater world. In the same zone, a Teenage Mutant Ninja Turtles dark ride takes guests on a thrilling underground adventure.

Saban

Undisclosed Location

The Power Rangers Zone was designed to embody the energy and key themes of the iconic series. Guests enter the Command Center and experience a highly thematic environment, complete with rides that reflect the agility, speed, and combat prowess of the Power Rangers.

Ubisoft

Undisclosed Location

Ubisoft’s range of IPs allowed us to design a theme park that appeals to every demographic. From the historical action in Assassin’s Creed to the chaotic fun of the wild and zany Rabbids, the park offers something for everyone.