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Did you know that Americans are traveling less frequently and typically seek out new experiences (rather than family favorites)? We took a deep dive into travel behavior and forecasted future plans, which revealed many new insights including a dramatic shift in the demographics of attraction visitors, as well as a deep desire to visit places that make them feel welcome and relaxed.
Read our full report to learn more about American travel habits you can expect to see in 2019:
The results of our fourth-annual Voice of the Visitor: Outlook on the Attractions Industry, which tracks Americans’ travel behavior and forecasts future plans, revealed a dramatic shift in the demographics of attraction visitors, and a deep desire to visit places that make them feel welcome and relaxed.
