PGAV’s unique nationwide survey, “Voice of the Visitor,” provides an essential annual outlook on the attractions industry. In partnership with H2R Market Research, we review the key trends and success factors for destinations in coming months.
The annual Visit North Carolina 365 Conference is the state’s premier travel industry event. Bringing together more than 500 of the state’s tourism industry leaders, the conference provides opportunities to… Continue reading.
PGAV Destinations, in conjunction with H2R Market Research and Blooloop, have embarked on an annual survey of people who have visited an attraction in the current year or plan to visit in the upcoming year, analyzing visitors' viewpoints of attractions, reactions, expectations, and trends. This can be used to provide an industry-standard dashboard that quantifies… Continue reading.
For museums to evolve in response to changes in audiences, technology, economics, and societal influences, they must cultivate a culture of innovation. New exhibits and programs can only be as… Continue reading.
PGAV Destinations recently partnered with H2R Market Research to explore how America’s “Generational Cohorts” have changed in recent years, and how they’re perceiving – and exploring – destinations across the nation. Vice President Emily Howard will present how exploring and understanding today’s generations’ new travel attitudes, preferences, motivators, and behaviors can help create high-impact, successful… Continue reading.
Over the last two years, AZA has conducted a study every quarter on the Public Perceptions of Zoos and Aquariums. During this time, we continue to see a national, slow, downhill trend on how the zoo and aquarium industry is perceived by the general public. But do we all need to look at data from… Continue reading.
From Creative Culture to Master Planning to 3D Visualization Join PGAV Destinations Vice Presidents Tom Owen and Diane Lochner to learn how PGAV uses our resources and tools to help create successful collaborations with clients. The casual format will include an overview presentation followed by a facilitated discussion.
In this two part session, PGAV Destination’s Voice of the Visitor and the World Waterpark Association’s Benchmarking Survey will be presented. While Voice of the Visitor quantifies aggregate attractions’ industry performance and provides an outlook on future visitation specifically from the point of view of the visitors themselves, the WWA Benchmarking Survey showcases the results of those visitors’ views… Continue reading.
One of the world’s best-known historic icons has recently undergone an extensive planning effort to restore reverence and dignity to the site. The Master Interpretive Plan, lead by PGAV Destinations along with Cultural Innovations and Reed Hilderbrand, will transform the site into an historic and cultural destination that lives up to the fame. The plan… Continue reading.
Zoos and aquariums play an important role within their communities as leaders in conservation, environmental education, animal care, and family fun. However, just as important as this ability to lead is the willingness and agility to adjust to their communities' needs. As visitor demographics, habits, and expectations change, what are zoos and aquariums doing to… Continue reading.